Researchers translating Estonia’s public mood into action.
Nationwide panel in 12 regions.
Qualitative labs delivered in 72 hours.
Trusted partner for ministries & brands.
Our small team is fast and agile.
Plan a focused research sprint
Share your brief, set timelines, and get evidence-backed answers in days, not weeks.
Our Method
A 360° view of sentiment across cultures and channels.
Modular research sprints combine qualitative depth, quantitative validation, and predictive analytics to power confident decision making.
Signal Discovery
Narrative mining across news, forums, and social using AI-assisted tagging to surface emerging storylines in days, not weeks.
Credibility Checks
Quantitative validation with our multilingual panel and bespoke weighting ensures representative confidence intervals.
Momentum Studio
Interactive dashboards blend survey data with behavioral indicators, enabling scenario testing alongside your team.
Latest Insights
News & thought leadership
Track new studies, methodologies, and sentiment shifts uncovered by the Opinion Estonia research collective.
- AI Use Frequency in Estonia: 15% Use AI DailyAI use frequency 15% USE AI DAILY Opinion Estonia • 2026 Across the full population, 15% use AI tools daily. In comparison,… Read more: AI Use Frequency in Estonia: 15% Use AI Daily
- AI Use in Estonia: Most Have Already Tried It, and the Biggest Gap Is by AgeAI use 61% HAVE USED IT Opinion Estonia • 2026 More than half of people in Estonia have used AI-based tools: 61%… Read more: AI Use in Estonia: Most Have Already Tried It, and the Biggest Gap Is by Age
- Euthanasia in Estonia: The Question Is No Longer Whether, But HowEuthanasia 78% SUPPORT Opinion Estonia • 01/2026 A clear public attitude has emerged in Estonia: people broadly support the right of a… Read more: Euthanasia in Estonia: The Question Is No Longer Whether, But How
Let’s Collaborate
Let’s co-create evidence-backed decisions.
Share your challenge and we’ll design a sprint that answers the questions your stakeholders are asking.
hello@opinion.ee
Or send us your brief